websites

http://www.happyhippie.com/hippie-history.html
http://www.richardgregory.org.uk/history/hippie-trail.htm
http://www.avclub.com/chicago/articles/take-a-look-at-the-history-of-greaser-gangs-in-chi,56714/http://www.hippiesbeautyandbooksohmy.com/p/contac-me.html

Youth Subcultures

My ideas

After looking on the internet about different youth subcultures there is or has been in the world i have come across two that i don't know which one to pick

Hippies- I would like to do hippies because there is a lot of history on hippies and there will be a lot i could do on them, also they are still around to day so i could email a group/person and find out about their life and how they are living in these days, if they have any troubles being a hippie, what clothes do they were and if they are still the Hippies we know them to be. For designs i think i they could be very effective, lots of colours, different dance moves, cars, clothes and also their signs they have. But the problem about doing hippies i feel that it is too mainstream and it’s too predictive for someone to research and do a cover about them.

Greaser - When i was looking on the internet i came across this group and thought this could be interesting, we all know what the movie grease and all the style they wear, cars they have and what music they listen to, but we also know how they was living their life style and what was important to them. But because the group and style wasn’t around for long, and also looking on the internet there isn’t much to research about this group and I’m feeling this could lack my research and bring down my grade, saying that i am still going to research about them both and see what one would be more effective to do for my magazine cover.

Design Brief

Design Brief

University of Kent at K College

HND  Graphic Design

Year 1,  Term 1

Project: Subcultures Creative Review cover

Module:  Visual Communication – Project 1

Preamble

Imagine that a youth subculture is having an unexpected revival. This revival is being covered on television, in the  press and is celebrated by a large exhibition in a London gallery.

Creative Review magazine is also to run a lead article about the subculture and its many forms of design.

You may select any youth subculture from the past. Do not include religious subcultures or sects or cults.

The Brief

Create a cover and one double page spread for Creative Review. This must depict the subculture’s revival and pay homage to the first flush of that subculture. Be careful to create visual messages that are understood by the appropriate audience. Show that you have tested this.

You should show a significant amount of understanding of the context and manifestations of your chosen subculture both in your sketchbook as well as in the finished piece itself. Why has it occurred and how does this show itself in the style and design of the subculture?

Cover: You must incorporate an image that you have made yourself (in any media) and some wording giving a lead into the article. Consider your choice of typography carefully and relate this to your findings about the style of Creative Review.

Double Page Spread: You must check the style of typical Creative Review articles first and make sure that your design is appropriate. You may “borrow” a text about the sub-culture from the internet (giving the reference for the source in your sketchbook). You may use found images that are appropriate or you may make images yourself. Found images must be referenced within the page and must be of high resolution (300+dpi. No gifs). You will be down-graded for using low resolution images.

Make sure you know the both the format of Creative Review in terms of size and layout, as well as the kinds of style regularly used.

Please note that you will be expected to attend an interim crit at which you should show ideas generation and development for at least two and preferably three overall ideas.

Specific Learning Outcomes

Please refer to the Module Guide on Moodle for specific learning outcomes against which you will be assessed. You will receive feedback on this project but grading will take place once the whole of the Visual Communication portfolio is submitted.

Research and development

You will be expected to have researched and made analysis of a range of Design Week covers and articles.

You should also show evidence of having investigated various processes, techniques and media appropriate for a Design Week cover illustration and double page spread.

You will also be expected to demonstrate that you are beginning to be aware of theories of visual communication as they relate to subcultures, and that you can discuss the social, political and cultural context of subcultural style (in at least one case study). You should evaluate your work in progress using visual communication theory to do so.

As well as evidencing experimentation, evaluation and reflection at all stages of the project, you will also be expected to complete a Visual Communication Evaluation and a Reflective Practice Evaluation at the end of the work.

Date Set: 14^th November 2011

Submission Date: Thursday 8^th December 10am